Monday, 9 June 2014

Analysis of Awareness Campaigns

Awareness Campaigns

Children's Charities: The images were very powerful and showed a very basic range of colors that were straight to the point and really enhanced the image in the foreground.


Surfers Against Sewage: The campaigns varied and some showed strong bright beach-like colors and others used dark colors and graves showing a very powerful image.



Save the Rainforest: All of the campaigns had a very deep and meaningful impact, it used some of the things you may see in the rainforest and showed what happens to them when the environment they live in is taken away.



Animal Rights: All of the campaigns had a powerful meaning and moral behind them and made you think about the campaign itself. The campaigns were very creative and used a contrast of dark and light colours.

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